The company is working with Internet Retail Solutions (Irsol) on branded MasterCard cards that will be available in that country on June 4, according to The Moscow News, which cites a report in RBK Daily. The cards will be the first Angry Birds branded product in Russia, according to the report.
The cards will initially be printed in a batch of 100,000, after which Irsol will determine if there’s demand for another printing. There don’t appear to be additional perks for using the card, an incentive that American Express recently introduced for some Zynga games.
A move towards financial services comes after Rovio launched a very successful toy line based on Angry Birds and has dabbled in other categories, including baby clothes, to further the popular brand.
